Nonprofit organizations spend a lot of time, energy, and resources on fundraising, so they can continue to fulfill their missions and make a positive impact in their communities. There are so many organizations vying for the same funds from the same groups of people. It can be really difficult for small organizations to get a piece of the pie, but they need the funds in order to stay afloat.
There are the tried and true methods of direct mailings, email asks, calling for donations, and having a donation page on an organization’s website. However, when you are a small organization with few supporters, these methods aren’t always useful. These unique fundraising tools strive to make it easier for you to raise funds and reach a wider audience.
tinyGive raises small donations through Twitter. tinyGive believes that when giving is made simple and social more of it gets done. Traditional philanthropy sometimes takes a view that only money matters. Passion and willingness to share your story with the people around you are just as important.
Why we like it: tinyGive can be a great tool for gathering a lot of small donations. Many times at events people do not have a checkbook or cash on hand to donate to your cause. tinyGive makes it easy for anyone with a Twitter account to make a donation right on their phones.
“We believe that at our core, we’re all willing to give something to make the world a better place.”
The Vanity Project http://thevanityproject.org/
The Vanity Project makes unique t-shirts and other merchandise for organizations and showcases them on their website. They believe that clothing should be a billboard for good. The Vanity Project takes care of everything: they design and produce high quality merchandise, store the products, fulfill the orders, and provide and online storefront. And 100% of the profits go back to the non-profit.
Why we like it: Everyone loves a great t-shirt, especially when the funds from the purchase of that shirt are going to supporting a great cause. Your supporters will have a unique way of spreading your message, and some people might just think your t-shirt looks cool and want to buy one as well.
“What you wear is a powerful way of communicating what you stand for.”
WeDidIt helps you empower anyone to fundraise on your behalf, anywhere at any time. All you need is a smart phone or tablet and staff members, volunteers, and donors can fundraise for you. They also analyze your fundraising data and make branded fundraising and campaign pages for your website.
Why we like it: The majority of Americans own a smart phone or tablet, making this app easy to use for gathering donations. We also love the campaign pages feature that you can have on your website. You won’t have to send supporters to a 3rd party site to engage them. Their analytics dashboard also makes it easy to pinpoint exactly which content excites your donor base.
“No man is an island, and nothing great was ever achieved alone.”
eGood connects communities, companies, and causes. They help create awareness and funding for causes, helping them to do more good. Customers use the eGood app to check in and shop at eGood businesses in their area. Participating businesses donate 1, 3, or 5 percent of eGood sales to the charity of their choice. Causes use the funding to do good in the world, allowing eGood members to see the difference we make together.
Why we like it: This model engages the community, local business, and local causes. Causes can make a greater difference in their community when businesses and people in those communities are involved.
“We’re a ‘we’ generation and know we can make a difference”
Six Degrees http://www.sixdegrees.org/
The six degrees concept is that any one person is connected to any other person through six or fewer relationships because it is a small world. Six Degrees is about using this idea to accomplish something good. They believe in social networking with a social conscience. Six Degrees connects community groups with celebrities to build media buzz around your cause.
Why we like it: Six Degrees helps connect celebrities to great causes. Kevin Bacon or another celebrity could drop by one of your events or help a fundraising campaign go viral! We love seeing our favorite celebrities using their fame to do good in the community.
“You know a little star power can make a big difference in the world.”